Tuesday, 7 September 2010

7. Narrative/ Audience/ Genre theory



1. Queen- We Will Rock You- Performance based.



  • They fulfill Goodwins first rule by demonstrating their genre chracteristics; they are a metal band using stage performance in their video.

  • Their lyrics are illustrative, fulfilling the second principle.

  • They amplify the music of drums by visually clapping their hands, fulfilling the 3rd principle.

  • There are lots of close ups of the main singer which follows the fourth principle.

  • There is no particular notion of looking; no voyeuristic treatment of females and the singers don't look into the camera for particularly long or try to make eye contact.

  • There are no intertextual references as Queen performed this song first.

2. Lily Allen- LDN- Narrative based.



  • Completes first principle as she demonstrates her song by acting it out.

  • Fulfills the second principle because her visuals illustrate her lyrics; 'having lunch in the park' , films people having lunch in the park etc.

  • Each time she skips, there is a beat of the drums, so her music and visuals fulfill the 3rd principle.

  • There are a few close ups, but more filming her lyrics so to speak, and there are no star image motifs so i'm unsure if the 4th principle is correct for this video.

  • She occasionally makes eye contact with the camera, but isn't revealing her body so i wouldn't say her body has been used in a voyeuristic way.

  • I don't think there are any intertextual references

3. Gorillaz- Feel Good Inc- Concept based



  • Although they are portrayed as gorrillas, they are still performing on stage as an alternative rock band, so i'd say they fulfilled the first principle.

  • The lyrics are illustrative; 'windmill windmill' and a windmill is filmed; fulfills the second principle.

  • The visuals illustrate the music, for example, when a drum is heard, a gorilla is seen hitting a drum; third principle correct.

  • They constantly promote their band 'Gorillaz' as they use cartoons of gorillas, so this fulfills the 4th principle.

  • The cartoons avoid looking into the camera, and there doesn't seem to be any notion of looking except perhaps gazing somewhere offscreen.

  • There appears to be an intertextual reference near the end of the video of another artist featuring in the song.

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