Annotating our digipak:

1. There is a relationship between the video and the albulm's artwork as during the video, lyrics will appear onscreen in a rainbow coloured 'bauhaus' font, one which we will then re-use for our albulm and magazine advert for the artists name, 'Scarlett'. Additionally, we will be using an image that was taken on the set of a scene in the music video, with the same clothing and props for the albulm cover; many artists do this, especially if they are naming their album after one of their songs.



2. Our choice of image for our CD cover not only links to the music video that the album is named after, but also is eye-catching and encorparates the colour red which we are having as our artists 'house colour'. Some of the font and colours will have been previously seen in the music video as above explains, as will the setting and the artists' clothing. The theme of the cover matches the theme of the video; fun, light hearted, and young.


3. The layout of the cover focuses on the artist, with her name being the biggest text on the page so people will notice this first.


4. As a commercial object, we have tried to make it desirable and eye catching by using bright colours and bold fonts, using a large image of the artist which has been brightened on photoshop.


5. The design does suggest the genre of the artist, as rainbow colours and bright images are regularly used for female electropop artists such as Katy Perry. Iconography of the genre used includes;


6. It develops the artists star image because her 'house colour' is red, which is encorporated in her shoes, lipstick, and the heart she is lying on; this heart is also going to be her star image motif. The rainbow coloured text and font is also developing her star image as this is used in her music video also.


7. Industry information that is included is;